Category Archives: Challenger Brand

You Had Us At “Joseph Gordon Levitt”

Crowd-sourcing, cloud-computing, social revolutions — seems like everybody’s talking about collaboration. Well, forget about all that. We want to talk about Joseph Gordon Levitt. Because yesterday we watched his hitRECord intro video and last night he took over our dreams. … Continue reading

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Challenger Brand Inspiration from the Dog Show

So maybe your brand isn’t as big as the other ones and its colors aren’t as bright. Maybe it isn’t a household name. And maybe your brand’s so fluffy it can’t feed itself and its legs are so stubby its … Continue reading

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Solar Power Brings the Rukus

You’re stranded in a Pennsyltucky snow storm. The power’s out and your phone’s dead — though using its dying breath to upload that picture of your dog with a dryer sheet stuck to its paw was totally worth it. But … Continue reading

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Teach a Child to Code Dragons, Feed Him For a Lifetime

At the beginning of the 80s, video games started to become available to the average American household. Around the same time, the average American teenager started replying to the average American career question with a new answer. Kids no longer … Continue reading

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Add Some Animosity To Your Next Charitable Donation

Now that we’ve emerged through the other end of the holidays, most people are looking for ways to scale back. And rightly so. But rather than feeling guilty about the occasional night out or skipped kickboxing lesson, why not attach … Continue reading

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