Category Archives: Challenger Brand

Netflix: Come On!

We consumers can be fickle beasts. Give us the slightest reason and we’ll abandon your brand like rats from a sinking ship. Snooty, indignant rats. We know, because last fall when Netflix made a huge mistake and announced its company … Continue reading

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Evive Station: The Real “Smart Water”

Each year the U.S. uses 17 million barrels of oil just to make the plastic used for bottled water. That’s enough oil to fuel all the cars in San Diego for a year. So, bottled water is bad. But this … Continue reading

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Skillshare | The Future Belongs to the Curious

There’s no denying it, education is getting all kinds of cool. Previously, we’ve profiled Lego-robot workshops for grade-schoolers and video game programming academies for high-schoolers. But this week’s challenger allows you to “learn anything from anyone, anywhere.”

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Look Out — The Neighborhood Watch Goes Interactive

That cavernous pothole on Seventh Ave, all those appalling broken windows at the factory across from your office, the always-blocked-bike-lane on the way to the gym — unless you’re the type to attend bi-monthly town hall meetings or spearhead a … Continue reading

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Women & Girls Foundation to Honor… Men?

Firemen, rare steaks, cliff-jumping and sharks — these are among the many things discussed in the Women and Girls Foundation’s (WGF) newest video. Because this year, for the first time ever, WGF will be honoring men at their annual fall … Continue reading

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